Remember those times when a computer or even a set-top box was such a rarity that crowds gathered at the owner of these devices? Moreover, many came, knowing that they would not be able to play, because the queue of those who wanted was too long, they just went to see how others play. And now that very bright future has come: everyone at home has a computer or a set-top box that allows you to play a bunch of cool games. There is high-speed Internet access, which allows you to play online, quickly download new games and generally enjoy life. You can share the content you like, save it (even if the site itself prohibits it, using special services that have the Instastory saver function, like Toolzu), save Insta stories online and much more.
How did all this become possible? Streaming was one of the key components. To begin with, it is worth understanding how such a thing as streaming appeared, and when it became so popular. In principle, this phenomenon is relatively young, so for sure each of you saw the emergence of streaming as such.
In 2010, the world already knew perfectly well what YouTube was. At that time, many Internet users watched videos, various video bloggers and other content makers appeared and developed with might and main, the video format was gaining popularity very quickly.
In the same 2010, the former CFO of YouTube, who had recently sold his project to Google, got in touch with the founders of a small startup. Justin.tv is a live streaming service that was originally developed for live streaming by creator Justin Kahn himself.
Justin raised a whopping $8 million in investments to implement this idea.
Be that as it may, justin.tv turned out to be an interesting undertaking, so the former Finance director of YouTube donated his money and began to actively steer the project along with Justin himself. Then there were a lot of different interesting movements worthy of a separate issue. Well, for now, it’s enough for us that almost immediately after the launch of the project, it was renamed to Twitch.tv itself, and streaming games was made the main concept.
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Be that as it may, justin.tv turned out to be an interesting undertaking, so the former Fin. The director of YouTube threw his money into the common fund and began to actively steer the project along with Justin himself. Then there were a lot of different interesting movements worthy of a separate issue. Well, for now, it’s enough for us that almost immediately after the launch of the project, it was renamed to Twitch.tv itself, and streaming games was made the main concept.
The original idea of broadcasting the life of the founder of this startup was suitable for attracting the attention of investors, but was generally not adequate for the development of the platform. But video game streams are what we need, in the end, the guys just looked at how popular let’s plays are on YouTube, and immediately understood which way to move.
Not even a year has passed since the launch of Twitch, and its audience has already exceeded 20 million viewers. Slowly, other streaming platforms began to appear, but Twitch can still be called a favorite, both in terms of audience size and various goodies and opportunities.
And this online format was transferred to social networks. Instagram, Facebook, etc. Also, many people remember such an application as Periscope, which at one time was very popular due to the ability to conduct online broadcasts without special training. Now the notorious Netflix platform is gaining the same popularity.
The launch of HBO Go has ushered in a new era of streaming services. Unlike Netflix, HBO was originally a TV channel. He has been broadcasting since 1972 and during this time he managed to accumulate a huge library of various films, series, talk shows and other programs (and yes, it was he who released such series as The Sopranos and Game of Thrones). The development of the channel also took place gradually. The first sign of change was HBO on Demand, a pay-per-view channel launched in 2001 that allowed customers to watch any of the channel’s shows at any time. In fact, it was a set-top box with a choice of content.
Streaming is now an integral part of our daily lives. We fell in love with him for the lively emotions that we can receive in real time. All you have to do is choose the platform that suits your interests. Good luck!